The expectations of what to wear to the office has changed over the last few years and many are unsure of what the new rules are. Friends, colleagues and clients often ask what is business casual or business professional.  This week a friend shared a new one…Corporate Casual.  No matter what the attire rules are how you show up matters.

The reality is there is also no one and done easy answer because a business casual outfit will look different based on where you live and work as well as what your profession is. For example, if you live and work in California it could be jeans and a blazer or a pair of joggers with a polo shirt. If you live and work in Dallas or Atlanta it might be a dress, or a pair of slacks, a nice top and a blazer.

No matter where you live how you show up matters and you always want to dress better than what’s expected. Having said that you don’t necessarily need to spend a lot of money.  Good quality clothes can help you make not only a good first impression but a lasting impression.

Did you know that seventy to ninety percent of all communication is non verbal? How you present yourself says everything about you before you even open your mouth.  Again, how you show up matters and whether you are wearing slacks, a blazer, a skirt or a dress what you’re wearing can be linked to helping you project authority and confidence. I believe, when you dress with authenticity, on brand, and with confidence it can improve productivity, sales, and engagement in the workplace.

I have come across articles by LinkedIn, Forbes, and more sharing how you show up matters and how important it is for growth opportunities.  In a recent article in Fortune, Rachel Shin shared “”Your personal brand is crucial for your next promotion and raise.”  She went on to say that,”a strong work ethic, networking skills, and creativity are all necessary to get ahead in the workplace, but they may not be enough.  To land that huge promotion, you may need to be more strategic about how you present yourself.”

So whether you are an executive, in corporate, management, or an entrepreneur, how you show up matters. Style is more than fashion. It’s about finding what works for you so you can project and inspire confidence, authority, and leadership.  If you are not sure where or how to start reach out. I am here to help.